The campaign visual is based on the concept of "Inheriting Wisdom, Creating the Future Together". The design composition is inspired by Leonardo DaVinci’s Vitruvian Man, half of the human body is the meridian system and the other half is the network concept. The meridians are spread all over the body and connect like a network, linking all organs/parts to form a unified whole. As a result, the design combines the two traits representing a cooperation between traditional herbal medicine and modern technology, not only to continue the traditional culture of Chinese medicine, to create a herbal market that makes consumers feel at ease, but also to enhance the well-being of all people.